Rolex's Perpetual Planet

Rebuilding a Rainforest

Rolex's Perpetual Planet initiative supports outstanding individuals and organisations that are implementing novel solutions to the world’s most pressing environmental challenges.

Laury Cullen Jr., a winner of the Rolex Awards for Enterprise, was recently featured in an article by The Washington Post for his incredible work in Brazil's Atlantic Forest. He is rebuilding a rainforest.

I was invited to offer my expertise on other innovative reforestation techniques around the globe and was thrilled to chat with The Washington Post.

To read the article, please click the button below.


Coming soon...

Laury Cullen in the community nursery where they grow seedlings to plant in Brazil's Atlan